Ideas, events and observations

News

Things we are learning, building and talking about right now.

Föreläsarna från MOD, UIT och Tion

Breakfast lecture

18 November 2026 / More Alliance

Digital customer experience in the AI era

MOD, UIT and Tion on how AI is changing the customer journey, marketing and the demands on tomorrow's digital customer experience.

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The Unexpected Side of Innovation panel at TechBBQ Copenhagen

Panel / TechBBQ Copenhagen

September 2026

The unexpected side of innovation

AI, quantum and the human ecosystems that turn breakthrough technology into solutions for critical challenges.

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The Lea AI insight tool interface

Product beta

2026.09.18

Meet Lea

Our AI insight tool helps teams move faster from files, interviews and market signals to possible insights and opportunities.

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Case breakfast at More Alliance

Event recap

2026.05.12

Case Breakfast at More Alliance

What to do when the customer offering no longer matches customer value, and why poor NPS can be a reason to build something new.

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Adrian Swartz at the More Alliance office

In the media / Resumé

2026.05.20

Resumé writes about the launch of MOD Studio

Resumé highlights More Alliance's launch of MOD Studio and the thinking behind the new venture.

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Adrian Swartz at the MOD Studio office

Studio update

2026.05.20

Launching MOD Studio

Why we created a studio for strategic digital business, product thinking and moving from ambition to something real.

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